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What is online BBA in Marketing all about?

The BBA in Marketing equips students with knowledge in brand management, digital marketing, consumer behavior, advertising, and market research. Students develop creativity, strategic thinking, and analytical skills. Graduates can work in sales, advertising, branding, public relations, and digital marketing sectors, offering diverse career options across industries.

Subjects & Syllabus

Term I
  • • Marketing Management
  • • Accounting for Managers
  • • Management Principles and Organizational Behaviour
  • • Communication Skills
Term II
  • • Macroeconomics
  • • Human Resource Management
  • • Business Mathematics and Statistics
  • • Environmental, Waste, and Disaster Management
  • • Financial Management
Term III
  • • Logistics and Supply Chain Management
  • • Research Methodology
  • • Indian Knowledge System (IKS)
  • • Gender Equity and Women Empowerment
  • • Advertising &Brand Management
  • • Product and Pricing Management
Term IV
  • • Operations Research
  • • Commercial Company Law
  • • Consumer Behaviour
  • • Sales and Distribution Management
  • • Integrated Marketing Communication (IMC)
Term V
  • • Strategy, Business, and Globalization
  • • Business Environment
  • • Banking Insurance
  • • Services Marketing
  • • International Marketing
Term VI
  • • AI for Managers
  • • Digital Marketing
  • • Project Management
  • • Rural Marketing
  • • Green and Sustainable Marketing

Eligibility & Duration

🗓️ Course Duration

3 Years

✅ Eligibility

10+2 pass out or equivalent

📘 Learning Mode

Online

💳 EMI Options

Available

Eligibility: Bachelor's degree holders from any academic background can apply.

Program Fee

Total Fee

Tuition Fee : ₹1,26,000

Registration Fee : ₹1,000

Total Fee: ₹1,27,000

EMI Option
(6 Months)

₹21,166/month

EMI Option
(12 Months)

₹10,583/month

EMI Option
(24 Months)

₹5,291/month

Admissions Process

Step 1
Application

Fill out the online application form with your personal and academic details.

Step 2
Document Submission

Submit necessary documents like transcripts, resume, and statement of purpose.

Step 3
Interview & Admission

Attend an online interview and complete the final admission process.

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