The BBA Marketing program at Jain University is tailored for students interested in brand management, digital marketing, consumer behavior, and strategic sales. Students engage in live marketing projects, internships, and workshops led by industry experts. The curriculum covers both traditional and digital marketing strategies, preparing students to thrive in a competitive marketplace. Graduates can take on roles in advertising, brand consulting, market research, and social media marketing. The program also serves as a stepping stone for higher studies like MBA in Marketing.