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What is online MBA Marketing Management all about?

The MBA Marketing program at Jain University focuses on brand management, advertising strategies, consumer behavior, and digital marketing. Students learn through case studies, industry projects, and simulations. The program prepares graduates for roles in brand consultancy, advertising agencies, digital marketing firms, and sales organizations. The curriculum balances theory with the latest marketing trends, ensuring industry-ready graduates.

Subjects & Syllabus

Term I
  • • Principles of Economics and Markets
  • • Managerial Effectiveness and Ethics
  • • Accounting and Finance
  • • Organizational Behavior and Human Resources Management
  • • Quantitative Techniques and Analytics
Term II
  • • Entrepreneurship
  • • Marketing Management and Research
  • • Banking, Financial Services and Insurance
  • • Corporate Law
  • • Business Analytics
Term III
  • • Business Environment and Strategy
  • • Operations Management
  • • Consumer Behavior
  • • Integrated Marketing Communications
  • • Sales and Distribution Management
  • • Open Elective Course
Term IV
  • • Performance Management System
  • • B2B Marketing
  • • Retail Marketing and Service Management
  • • Digital Marketing and Brand Management
  • • Cross-Functional Elective Course
  • • Master Thesis / Project

Eligibility & Duration

🗓️ Course Duration

2 Years

✅ Eligibility

completed a Bachelor's degree from recognized university

📘 Learning Mode

Online

💳 EMI Options

Available

Eligibility: Bachelor's degree in any discipline from a recognized university. Professionals with work experience are preferred but not mandatory. *

Program Fee

Total Fee

Tuition Fee : ₹1,90,000

Registration Fee : ₹1,000

Total Fee: ₹1,91,000

EMI Option
(6 Months)

32,833/month

EMI Option
(12 Months)

₹16,416/month

EMI Option
(24 Months)

₹8,208/month

Admissions Process

Step 1
Application

Fill out the online application form with your personal and academic details.

Step 2
Document Submission

Submit necessary documents like transcripts, resume, and statement of purpose.

Step 3
Interview & Admission

Attend an online interview and complete the final admission process.